How to audit your brand like a marketing pro Sat, 08 Nov 2025 21:36:07 Alyssa Stalker offers a simple step-by-step process to help agents evaluate their brand, find what’s out of sync and realign their message with who they are now. read more»
What Starbucks, TikTok and Taco Bell can teach us about marketing Sat, 08 Nov 2025 18:11:20 From Grammarly’s rebrand to TikTok’s red carpet and Starbucks’ merch meltdown, everyone’s fighting for attention. Tech keeps getting smarter and marketing flashier, but the real win still comes from intention. read more»
Don’t just survive. Diversify: Now Streaming Fri, 07 Nov 2025 18:24:29 Learn practical ways to diversify your real estate agent income through rentals, referrals, education, content and strategic partnerships. read more»
Real partners with MAXA Designs on agent marketing platform Fri, 07 Nov 2025 16:49:56 The co-branded marketing platform directly integrates with MLS property data and automatically delivers print and digital listing campaigns to agents via the firm's AI-powered concierge, Leo CoPilot. read more»
Recession? Membership? Blessings? Inman Top 5 Fri, 07 Nov 2025 16:18:31 Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. read more»
EXp digs at Compass during Q3 earnings as agent retention soars Fri, 07 Nov 2025 0:50:32 EXp's recruitment and retention strategy took center stage during the brokerage's Q3 earnings, with a solid boost in agent productivity and team growth showing eXp's strength in a rapidly changing competitive landscape. read more»
AI helps UWM seize the day, make the most loans in 4 years in Q3 Thu, 06 Nov 2025 23:39:13 Mia, a generative AI loan officer assistant that UWM rolled out in May, has made more than 400,000 calls — often to alert past clients of opportunities to refinance their mortgage at lower rates. read more»
Zillow says CoStar uses litigation ‘playbook’ to ‘attack’ competitors Thu, 06 Nov 2025 18:55:56 In a motion to transfer the portal's copyright infringement lawsuit with CoStar Group from New York to Washington, Zillow criticized CoStar's legal tactics, and in particular, its many press releases issued regarding ongoing cases. read more»
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